Snack makers meet to wring hands over America’s quirky diet trends

Thanks to the low-carb craze, sales of pork rinds and meat snacks jumped 37% and 14% respectively between 2002 and 2003, according to the Snack Food Association. Meanwhile, pretzels - the darlings of the low-fat era - suffered a 2% decrease.

John Stanton, professor of food marketing at St. Joseph’s University in Philadelphia, predicts a return to old-fashioned calorie-counting in the near future. As America’s problem with obesity grows, so will the focus on the snack food industry, Stanton said.

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